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Things to Consider When Launching a Facebook Ad Campaign

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Today Liz has a good overview of things you should consider before you create your next FB ad campaign. Whether you’re a novice w Facebook ads or have more than a few campaigns under your belt today’s episode is sure to give you a few things to think about before you publish your next campaign […]

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Why Use Twitter Polls

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Have you ever seen or taken a Twitter poll? There are some pretty fun ones out there with good engagement. Today Sandro explains what a Twitter poll is and why you may want to dip your toe in the waters of these questionnaires. Episode 071 Be part of the conversation, join us on our Facebook […]

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Why Email Subject Lines Matter

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Does your small business regularly send out emails to your customers (HINT: you should be!). If so you may be wondering why some emails have higher open rates than others. Today Liz shares some of her email marketing expertise to talk about email subject lines and why they matter. Episode 070 Be part of the […]

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Why You Should Reconsider Using Facebook Offers

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Facebook’s Offer feature wasn’t widely adopted by small business owners when it was launched a few years ago. They’ve recently rolled-out some new features and we definitely think you should take another look at this tool. Episode 069 Be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing Check out this episode!

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The Power of Digital Media

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The ways in which you can target and reach your ideal clients are rapidly expanding. In today’s chat, Liz and Sandro talk about how your online behavior is tracked and how marketers use this data. Episode 068 Be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing Check out this episode!

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Why Facebook Cares About Your Mobile Website

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We’ve been preaching the importance of a mobile website for a while now. With some recent changes to Facebook, your mobile website is now more important than ever. You can read Facebook’s post titled Improving Mobile Site Performance at www.facebook.com Episode 067 Be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing […]

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What to Do When Your Marketing Campaign Flops

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We’ve all been there, we start out a new marketing campaign with all the hope and aspirations of the annual planting season for your garden. Alas, not everything we try grows. Today Liz gives us a few ideas on what we can do when our new marketing campaign doesn’t go as intended. Link to Liz’s […]

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How to Use Facebook Live

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Facebook Live is the hottest thing on FB today. Its organic reach is higher than any other type of post at the moment. If you haven’t taken the plunge into FB Live well then today is your lucky day. Liz shares simple instructions on how to begin using this new service. Episode 065 Be part of the […]

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