Marketing as a small business presents several challenges. Between budgetary constraints and a lack of clarity about the right ways to market a business, it’s no wonder that marketing is often a small businesses least favorite business function. But it’s probably the most important. It’s crucial to maintain an ongoing marketing and lead generation strategy to yield beneficial outcomes for your brand.
This article is a guest post by Ron Finklestein of the Business Growth Experience.
I recently did the keynote address for a Cleveland-area real estate association. We discussed the power of the One Degree Difference. The One Degree Difference is simply changing your thinking by one small thought or one degree to get massive results.
Think of how it applies to sales leadership or sales skills and ask yourself what small change you can make to achieve more results faster.